The “Science” of Story with Jill Pollack – 8-30-14
September 1, 2014
There is a “science” to researching, constructing and telling a story to move an audience. If done properly, the story can be engaging and memorable, but if done poorly, the storyteller can be forgettable, or worse, dismissed. This week’s guest will help us understand how stories are received in our brains and bodies, and how we can take this into consideration when designing a story. Join us to hear how you can design the perfect story to achieve your mission.
Jill Pollack is founder and director of StoryStudio Chicago, overseeing writing training for more than 1,200 students each year. She is a presenter on the power of stories in our personal and professional lives and was again included in the Newcity Lit Top 50 list of literary leaders in Chicago.
Since founding the studio in 2003, Jill has focused her attention on developing new approaches to teaching storytelling, and providing a wide variety of experiences in writing and publishing for StoryStudio writers. In 2009 she created the Words for Work business writing program.
As a former theatre professional and an award-winning communications consultant, writer, and editor, Jill works with professional service firms, creative agencies, corporations, and government entities. Past and current clients include Federal Reserve Bank of Chicago, Museum of Science and Industry, MacArthur Foundation, Intersport, Undertone, Motorola, CNH Industrial, MYR Group, McDonald’s Corporation, Lands’ End, and Sears, Roebuck and Co.
Jill began her career at the Kennedy Center for the Performing Arts in Washington, D.C. Her marketing talents and love for the arts took her to Chicago where she entered the non-profit arena, leading development and marketing efforts for a regional theatre. She soon began to apply her affinity for technology to the corporate and higher education sectors, specializing in Internet/Intranet strategic planning and development. As an award-winning communications consultant, writer, and editor, Jill created interactive training programs and large-scale Internet applications for Fortune 1000 clients including Motorola, McDonald’s Corporation, Lands’ End, Sears Roebuck and Co., Equity Office Properties, DePaul University, and the University of Illinois at Chicago.
A writer and author, Jill has published three books for young adults: Shirley Chisholm, named a Best Book by Science and Film Magazine; Lesbian and Gay Families: Redefining Parenting in America; and Women on the Hill, a history of women in Congress. Her work has appeared online, in newspapers, magazines, trade periodicals and political journals. She has extensive experience developing communications campaigns, large-scale Internet applications, print communications, public relations campaigns, marketing materials, and videos.
Jill graduated from the Goldman Sachs 10,000 Small Businesses Program and joined the B Lab community. She founded the Chicago Literary Alliance, and is a member of the Association of Writers and Writing Programs and the Society for Children’s Book Writers and Illustrators. When she is not running the studio or teaching, she is working on her own stories.
You can find out more about Jill and StoryStudio Chicago at www.storystudiochicago.com.
Photo credit: Patty Michels